Johnnie Walker Red Label is the brand’s entry level whisky. Like all Johnnie Walker releases, this is a blended Scotch whisky. No age statement and a pretty low price leads me to think JW Red Label is a young whisky. According to owner Diageo’s product information sheet, Johnnie Walker Red Label is the world’s best selling whisky. Red Label is a blend of 30 young malt and grain whiskies, and is designed to be a mixer.